Michael Peacock has almost 40 years of experience in the food and beverage industry, working for companies such as Coca-Cola, U.S. Foodservice, Jack's Cocktail and Tavern Supply, NuCO2, and Glacier Design Systems. These experiences led to starting his own beverage services company, TapCraft. His background includes dispensing system design, operations, R & D, distribution, quality assurance, training, marketing, and sales. His Draught Systems course curriculum follows the guidelines set by the Brewers Association, with an emphasis on safety, quality, waste reduction, and best practices.